Last Thursday we headed to the city of London to attend the No Scrunchie Good Afro Hair and Salon Awards. Here’s our recap!
Don’t believe the naysayers – the Afro salon industry is still thriving. For evidence of this, look no further than the No Scrunchie Good Hair and Salon Awards, which celebrated its 5th awards show in fine splendour at the Montcalm at the Brewery in the city of London. The brainchild of Leillah Sekalalah, No Scrunchie is a website devoted to providing a comprehensive database of Afro hair salons in the UK. Founded in 2013, the brand has since evolved to also incorporate an awards event for salons, stylists and now for the first time this year, hair extensions brand owners.
Last Thursday a hundred plus of the good and the great within Afro hairstyling converged at the swanky and intimate Montcalm to award stylists, hair entrepreneurs and brand owners in categories such as Best Loc Stylist, Best Colour Professional, Best Wig Maker and Best Braid Specialist. It was a great opportunity to see the next generation of stylists establishing a name for themselves,
as well listen to the words of wisdom from more popular stylists and salon owners who have become somewhat household names. Which leads to our next observation, one thing that stood out from the start: this was to be a night of true intimacy. Some of the stories shared by the winners included tales of triumph over adversity, uncertainty, tenacity, talent and hard work. Although awards shows are obviously competitive by nature, The Good Afro Hair and Salon Awards felt more akin to a sister circle, a gathering of great supportive minds where everyone just wants each other to win and thrive. This was demonstrated most aptly by event founder Leillah who closed the night with a rousing speech, outlining her reasons for starting the website and the event, the challenges she has faced, her bold decision to change the direction of her brand and her plans for the future.
If you are a salon owner, stylist or creative, you need to ensure you don’t miss the 2018 event. With a sold-out show that was packed to the rafters, it goes without saying that a bigger space will be required next year. For a full list of winners visit here.