There’s never been so much choice in temporary hair colour, with a new generation of products allowing you to add strong, dynamic shades without compromising the health of the hair. We showcase the latest trends and technology on the market.
There was a time when DIY temporary colour was only viewed as a last resort for those who desired coloured hair. The options available – usually coloured spray and hair mascaras – were very limited and often provided less than stellar results. But in the last few years, the colour market has exploded. With the rise in specific trends like pastel colours and ombre, consumers have sought ways in which to implement these trends without the commitment of permanent hair dye. And in turn, brands have responded to consumer demands by producing colour products that are a lot more sophisticated and advanced than their predecessors.
Chalk it Up
One way to add vibrant and instant colour to your hair is by applying chalk. The new breed of coloured chalk utilises innovative technology to ensure colour intensity, fade resistance and is non-damaging to the hair. One of the most exciting products is Kevin Murphy’s game-changing Colour. Bug. Murphy’s idea was to treat temporary colour as you would make-up, experimenting with various shades that you can apply and swipe off as and when you like. The product comes in various luminous shades such as shocking pink, lime green and lilac, shows up on the darkest of hair shades and looks stunning on kinky, curly textured hair. While the application process can get messy, and the colour does fade by the end of the day, coloured chalk allows you to rock the pastel and dip-dye trend without the full commitment of having to dye your hair permanently.
Colour Perfection Just a Spray Away
If you recoil at the memory of spraying your hair in gold or silver highlights during your secondary school years then we feel your pain. Hair colour sprays have come a long way since those quirky products from the ’90s, now offering nearly every shade of the rainbow in formulas that won’t dehydrate your hair but still offer bright, vibrant colour. The popularity of musical festivals has undoubtedly influenced the coloured spray revival. Young revellers are now looking for quick Insta-ready looks that will allow them to stand out and express their individuality, and what better way than a quick colour change? A spokesperson for the hair brand COLORSMASH had this to say about the rise of instant spray-in colour: “We are seeing a massive trend for bright and beautiful colours being used for summer hairstyles. In a time when self-expression can be seen through body art, fashion, and hair colour, COLORSMASH Color Kissed Hairspray, £16.95 allows individuals to change their hair colour without the damage associated with regular hair colour.” Unlike some sprays of the past, today’s generation of colour spray products are infused with nutrients to protect the hair. COLORSMASH, for instance, is formulated with avocado, quinoa and aloe vera to nourish hair and protect against UV damage, whilst leaving hair shiny allowing the colour to really pop. Better still, it shows up on any hair type, from kinky coils to smooth sleek hair, from dark to platinum and all shades in between.
Gonna Wash That Shade Right Into Your Hair…
If you require more colour longevity, we’d suggest going for a rinse-in temporary colour. Unlike permanent dye, semi-permanent colour contains no ammonia and therefore doesn’t penetrate the hair cuticle, instead providing a stain which is much healthier for the overall condition of your hair. Crazy Color, one of the veterans of the temporary colour game, offer 26 shades in its Semi Permanent Colour range with three recently added pastel shades. Infuse My. Colour is a new colour brand on the block, a colour shampoo that comes in five shades infused with vegan biodegradable colour to refresh hair colour and tone. Of course, with semi-permanent colour the darker your natural hair the less vibrant the shade will be, and in many cases it may just appear as a tint or hint of shade. If you require a more bold look you will have to pre-lighten your hair; however, if you just want to showcase a subtle dose of shade, any of these methods will be highly-effective this summer.
Stockists: Colorsmash izbeauty.co.uk Crazy color crazycolor.co.uk infuse my colour boots.com